2012年11月14日星期三

HP's PC Marketing Chief Departs, Former Security Exec Lands At Vormetric


The turnstiles keep rotary by the side of Hewlett-Packard (NYSE:HPQ), in the role of Eric Keshin, senior subordinate president of marketing and strategy in the field of HP's Printing and delicate Systems division, this week became the most up-to-date area of high pressure profile executive to leave the company.

News of Keshin's departure was opening reported Wednesday by Advertising Age, and an HP representative established the move in the field of an email to CRN. "Eric Keshin has gone HP to pursue other interests," the representative thought in the field of the email. "We are undertaking a correct search in favor of a leader of Printing and delicate Systems Marketing by the side of this stage."

Keshin attached HP in the field of stride 2011 in the same way as expenditure a dozen years by the side of advertising agency McCann Worldgroup. He was to begin with hired to oversee marketing in favor of HP's now-defunct delicate Systems congregate, which merged with HP's Imaging and Printing congregate in the field of stride to form PPS. Keshin reported to Marty Homlish, executive subordinate president and chief marketing police officer.

In the field of single of the little HP news releases in the field of which Keshin is quoted, he praises the design of the Envy Spectre Ultrabook, a high-end, $1,400 typical so as to shipped in the field of February and attracted quite a fragment of attention by the side of an off-show floor event by the side of the Consumer Electronics be evidence for in the field of January.

"Sleek, midnight black wineglass on the outside and stark contrast silver wineglass on the inside reach Spectre extraordinary, defying traditional notebook design," Keshin thought in the field of a statement by the side of the stage. "We chose the Spectre last name to remind mystery, and we packed it with the superlative in the field of entertainment know-how to persuade individuals who expect the unexpected."

Meanwhile, Alan Kessler, the earlier subordinate president of worldwide sales and service in favor of HP's venture security products who gone HP in the field of September, is taking the president role by the side of encryption vendor Vormetric.

Kessler, who was president and wide-ranging executive of TippingPoint whilst HP acquired its father company 3Com in the field of 2009, previously spent two years by the side of Palm and 16 years by the side of 3Com.

By the side of Vormetric, Kessler long for tackle security opportunities in the field of two of the fastest emerging industry segments.

"My goal is to grow the company into a front candidate inside the data security segment. We long for take in hand further area of high pressure growth make use of bags with the cloud and vast data, spread out our share of the federal government deep space and target tone international markets," Kessler thought Tuesday in the field of a statement announcing his appointment.



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